Efficacy of Intervention Program to Reduce Junk Food Consumption: A Quasi Experimental Study
DOI:
https://doi.org/10.52053/jpap.v3i2.73Keywords:
Adolescents, Junk Food, Obesity, Pakistan, Protection Motivation, SedentaryAbstract
The objective of the study was to assess the efficacy of educational intervention program based on principles of Protection Motivation Theory (PMT) to reduce junk food consumption in high school students in Pakistan. With quasi experimental design, educational intervention was planned and conducted. Fifty students of ages between 13 and 19 years were selected. The Risk Behavior Diagnostic Scale was adapted to measure perceived susceptibility and severity of various disease; response and self-efficacy along with intentions to leave junk food consumption. Junk Food Frequency Checklist was constructed to gauge junk food consumption behavior. Assessments were made before, after and at follow up level. Results from repeated measures ANOVA and post hoc test revealed significant increase in perceived susceptibility and severity of threat to health from pre intervention to post intervention and after one month follow up in adolescents. Significant increase was also noted in response and self-efficacy as well as in intentions to reduce junk food consumption from pre to post and follow up level. Further, significant decline in junk food eating behavior was also reported from pre intervention to follow up and from post to follow up level. Findings provide some evidence that PMT based intervention is effective for reducing junk food consumption in adolescents. Such interventions may also be considered to modify other health-hazardous behaviors.
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Copyright (c) 2022 Ayesha Abdul Khaliq, Dr Iram Fatima , Dr Christopher Alan Lewis
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